Two major pieces of tax legislation passed in the years 2020 and  2021, during the height of the Covid-19 pandemic – the  Coronavirus Aid, Relief, and Economic Security Act (CARES) and its offspring, the Paycheck Protection Program (PPP). Also gaining congressional approval was the Coronavirus Response and Consolidated Appropriations Act. All were intended to provide…

Covid-19 was a boon for social media platforms like Tik Tok. The allure may have been a way to connect with the greater world when real-time connection was limited. The app has been installed over 800 million times since the novel coronavirus first appeared in 2020, and the videos hosted on its site have earned…

Distinguished from accountants by the stringent qualifications and licensing requirements they must meet, CPAs (certified public accountants) are widely recognized and highly trusted professionals in the business world. Not only do they play the critical role of a tax preparer, CPAs can be partners and strategists with small business owners in charting a path for…

While many small businesses have a CPA or finance expert on board, fewer are likely to have an attorney. Most small business owners (SBOs), especially those in operation for less than five years, don’t account for legal representation until an unwelcome situation arises. Ideally, a SBO thinks proactively and secures legal counsel before they find…

In this blog post, we will continue our walkthrough of Google Analytics. This platform offers multiple methods of presenting information that can be helpful for your business.    Terms  First, let’s start with some explanations of some essential terms to know. While you analyze your dashboard, keep these metrics in mind!    Bounce Rate: This…

Inc.com defines a business association as an organization that promotes its members’ business interests, gathers information, researches, provides educational opportunities, and networking. Although there is often a misconception that business associations are strictly for larger corporations, because of the cost, small businesses benefit as well! One example of a business association is Black BRAND! As…

Many exciting informational events for black business owners interested in contract opportunities are coming to our community in March! From the Tidewater Gardens Redevelopment to the up and coming Rivers Casino, we have listed three major opportunities to get involved.  Tidewater Gardens Redevelopment – March 10th  With the redevelopment of the Tidewater Gardens public housing,…

Pre-COVID19 video conferencing was a small, mostly underutilized option for remote teams and some C-Suite executives working across the country. Now, everyone uses some form of video to communicate – especially with loved ones! It’s also become the primary source of business communication. Video conferencing is definitely here to stay.  But not all businesses have…

Black Diamond Weekend will be here before you know it: November 27th – 29th. We are going digital; and prioritizing your safety and comfort, Black BRAND will deliver our entire event straight to your living room, home office, or even your back porch.  For those who haven’t attended Black Diamond Weekend before, or even our…